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NICK BAKSHI

CREATIVE DIRECTOR

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When you think of a hardcore fan, you think of a hooligan.

White guys with face tatts, lighting flares and picking fights. But that’s not the only way to show your dedication to your club. Which is why in this campaign, we paid homage to all of the true, weird, and wonderful ways real hardcore fans all over the world celebrate their clubs.



Credits:

Chief Executive Officer Bruno Bertelli

Chief Creative Officer Mihnea Gheorghiu

Chief Creative Officer Cristiana Boccasini

Executive Creative Director Eoin Sherry

Creative Director Nick Bakshi

Creative Director Marie Poumeyrol

Associate Creative Director Adina Cirstea

Associate Creative Director Daniele Tesi